The impact of green knowledge and green performance management on the sustainability of green businesses in batik SMEs in Pekalongan
Keywords:
Green knowledge, Green performance management, Sustainability of green businesses, Batik SMEs, PekalonganAbstract
This study examines the influence of green knowledge and green performance management on the sustainability of batik enterprises within the MSME sector in Pekalongan, a region widely recognized as one of Indonesia’s largest batik production center. As global and local pressures for environmentally responsible production increase, the adoption of green economic principles has become essential for the long-term viability of the batik industry in this area. Previous studies indicate that several batik artisans have begun adopting natural dyes and implementing waste-management practices; however, they continue to face significant challenges, including high operational costs, limited access to technology, and low environmental awareness. Using a quantitative research approach, this study collected data through surveys distributed to owners and managers of batik MSMEs in Pekalongan. The data were analyzed using Structural Equation Modeling (SEM) with PLS 3.0 to assess the proposed relationships between green knowledge, green performance management, and their impact on sustainability performance encompassing economic, social, and environmental dimensions. The findings reveal a positive influence of green knowledge and green performance management on the sustainability of batik enterprises in the MSME sector in Pekalongan.
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