Participatory design approach in mapping creative economic potential: A case study of Bojongmalaka Village

Participatory design approach in mapping creative economic potential: A case study of Bojongmalaka Village

Authors

  • Fajar Sadika Telkom University, Bandung, Indonesia
  • Teuku Zulkarnain M Telkom University, Bandung, Indonesia
  • Dandi Yunidar Telkom University, Bandung, Indonesia

Keywords:

Creative economy mapping, Participatory design approach, Community development

Abstract

This study evaluates the application of a Participatory Design (PD) approach to map the creative economic potential of Bojongmalaka Village, a peri-urban community in Bandung Regency, during the 2025 calendar year. Funded by Telkom University, the research utilizes a qualitative framework—comprising in-depth interviews, focus group discussions, and field observations—to identify latent creative assets and catalyze community agency. The findings reveal a robust foundation of traditional handicrafts (bamboo and loom weaving), performing arts, and culinary traditions, supported by a significant skill base where 60% of residents possess traditional craft expertise and 40% express strong interest in contemporary design. The significance of the participatory methodology is evidenced by a transformative shift in local ownership: 75% of participants reported a heightened sense of accountability for their local economy following the process. By moving beyond extractive data collection to a co-creation model, the study demonstrates that PD ensures higher data accuracy and fosters the long-term sustainability of economic outcomes. This approach bridges the critical gap between traditional heritage and modern market demands, transforming undocumented cultural capital into a structured driver of growth. This synthesis of community expertise and strategic mapping provides the necessary empirical foundation for the situational analysis and strategic imperatives that follow.

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Published

2026-05-04

Conference Proceedings Volume

Section

Articles

How to Cite

Participatory design approach in mapping creative economic potential: A case study of Bojongmalaka Village. (2026). BIS Humanities and Social Science, 4, V426040. https://doi.org/10.31603/bishss.479

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