Brand activation strategy of @kebulsate.jogja through Instagram as a social media platform in building brand image. BIS Humanities and Social Science, [S. l.], v. 4, p. V426074, 2026. DOI: 10.31603/bishss.606. Disponível em: https://unimma.press/conference/index.php/bishss/article/view/606. Acesso em: 16 may. 2026.